Does SEO Matter in 2012?

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Outlook for SEO in 2012

For over ten years I had been focused on publishing content that ranks well in the search engines, namely Google, and this focus has paid off extremely well. Thus through the years I’ve been launching sites that drive hundreds of thousands of visitors which then results in incredible profitability.

As 2012 approaches fast, I am considering to leverage two social media sites. One of these sites is YouTube, which I have already used quite effectively multiple times in branding my sites while also increasing search engine traffic and sales.

The other social media site is Facebook and it will be a new undertaking for me. My plan is to implement it with two big project marketing campaigns; the first on this MarketingEasyStreet.com and the second on my DomainCheapsters.com site. Both of these social media marketing campaigns will be utilizing the power of Facebook “pages” and may also include paid advertising campaigns.

This brings me to the question at hand:

With so many social media sites playing important roles in eCommerce and online marketing, does SEO matter in 2012?

For me personally, the answer has to be: Yes. Of course!

While social media is playing a very large role in Internet marketing and traffic generation, a solid website should always be the end goal. Whether you are doing traditional SEO (search engine optimization) or the latest craze, social media marketing, you must always strive to attract as many people to your sites as possible. That is because getting visitors to your website will most likely result in increased optins to mailing lists, increased subscriptions to memberships, increased interactions through comment options and increased purchasing transactions of products and/or services. And obviously, all that finally leads to more money in your pocket.

If you are an IM who wants to succeed, your website should be the starting as well as the finishing point because it is the glue in any online business plan. If you’re just getting started online, I would strongly recommend that you first focus on building a website that provides a platform for sharing ideas as well as offer products and/or services. Then at a later date, do ahead and integrate a social media campaign that will ultimately drive more visitors.

You can learn more about how a strong social media presence can have a dramatic impact on your site’s overall SEO and site ranking by reading this article.

Are you currently leveraging social media in your online marketing?

If so, what kind of results are you getting? Please share your experience in the comments below.

Brian G. Johnson
I'm Social!

Brian G. Johnson

Is a serial entrepreneur, #1 best selling author, engaging speaker, product creator and poodle wrangler who enjoys coaching others to success.
Brian G. Johnson
I'm Social!

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About The Author

Brian G. Johnson

Is a serial entrepreneur, #1 best selling author, engaging speaker, product creator and poodle wrangler who enjoys coaching others to success.

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