Learn How To Do Internet Marketing & Make Money

Going Big: How To Get Started With Internet Marketing


About a week ago or so, I created quiet a stir when I posted about hooka pipes, pixie dust and marketers that are blowing smoke up you know where, all in order to sell you more stuff that you probably really don’t need. The post was intended to make you stop and think about how you can achieve internet marketing success by adding value to the web and “going big”.

This is a continuation of my “going big” series, I hope you enjoy it!

With the latest Panda and Penguin Google update, the writing is on the wall, create something of value or you will loose when it comes to driving free traffic with Google. However, before you jump in and get busy taking over the interwebs it is vital that you align yourself with a plan of action that can help to ensure that you get paid and achieve the results you want.

Something To Consider: Super Niche(s)

Learn How To Do Internet Marketing & Make Money

Learn How To Do Internet Marketing & Make Money

Niche selection is critical, choose the right niche market (and keywords for that matter) and you can stumble, make all kinds of mistakes and yet you will still be able to get the results your after. However, if you choose the WRONG niche market, making money online will be akin to getting blood from a rock.

With that, go for the big niche markets with plenty of buyers, I see so many marketers spending hours and hours on niche research searching for the “holy grail” market and keyword. You know the one with lots of buyers, or a high Adwords CPC but few competing sites.

This Thinking It Totally Flawed, Here’s Why:

Marketers have searched for these types of keywords and marketers for years, I certainly did when started out and the chances of finding one and thin. Furthermore, so much time and energy is put into research, research so you can actually get started!

Think about it, by the time you find that golden keyword that will soon finance your new “internet marketing lifestyle” the real work begins with adding content, content and more content. Furthermore, if you do this for say a dozen or so potential sites you end up taking up far too many of your already limited resources when instead you could be getting down to the most important element in a successful money making business.

And again, that is the content, adding value and creating something that is web worthy.

So instead of focusing your efforts in trying to find the golden opportunity in a keyword, focus on creating that awesome content, whether that means videos, podcasts, text posts, graphics or comics … or what ever.

The sooner you get to creating that stuff that matters, the better positioned you will be online.


Copy what is already working and making money for others.

This is another topic that I cover all the time, in webinars, on the phone with other marketers, here on my blog and more.

Go for the jugular and get into the big niche markets that are ripe with lots and lots of buyers. Before you launch a site, buy a domain or do any work at all, you want to know your in a niche that is capable of making you lots of money.

  • Fitness, Weight Loss, Six Pack Abs, Ect …
  • Stock Trading, Forex, Penny Stocks, Day Trading, Coin Collecting, Ect …
  • Learn Photoshop, Learn WordPress, SEO, WordPress Plugin Creation, Ect …
  • Learn to Play Guitar, Learn to Play Piano, Ect ….
  • Learn to Speak Spanish, French or Italian
  • Dog Training, Woodworking, Going Green, Build Solar Panels, Build Chicken Coops
  • Learn Photoshop, Learn List Building, Learn Blogging, Learn Facebook

Yes, these are competitive, however wouldn’t you rather go into a niche where you know their is money to be made rather than spending all the time and energy of launching a site, creating content, promoting and so on.

Only to find out that there is lots of traffic in the niche but making money is a bit more difficult?

I hope you found this post to be helpful, in the coming day’s I will share with you some ideas on how to select the very best domain name to help you go big with your marketing and I will share some wicked effective ninja tricks that often can speed up the process.

Did you like this post?

If so let me know by sharing this content, I appreciate your support and I apprieciate that you take the time to read my ramblings.


Brian G. Johnson
I'm Social!

Brian G. Johnson

Is a serial entrepreneur, #1 best selling author, engaging speaker, product creator and poodle wrangler who enjoys coaching others to success.
Brian G. Johnson
I'm Social!

Latest posts by Brian G. Johnson (see all)

About The Author

Brian G. Johnson

Is a serial entrepreneur, #1 best selling author, engaging speaker, product creator and poodle wrangler who enjoys coaching others to success.

Facebook Comments


  • wolfieworldwide

    Reply Reply May 2, 2012

    Hi Brian, yes this is exactly the opposite to what we are being told, and the results we get are not enough visitors to make money with.
    The next site I set up will be going for one of the big ones.

    •  @wolfieworldwide 
      Hey Wolfie,
      Good plan, forget digging for gold, find where it is and get yours!

  • eagleeye72

    Reply Reply May 2, 2012

    hey Brian, thank you much for dropping that link for me. I enjoyed your blog, it is great advice. thanks again.

    •  @eagleeye72 
      Hey Eagle,
      Your more than welcome, thanks for the thumbs up comment, I like this blog as well.

  • SusanNeal

    Reply Reply May 2, 2012

    Great post, Brian, and very timely for me as I’ve been spending ages this week doing keyword research. Time to make decisions and get writing content!

    •  @SusanNeal 
      Hey Susan,
      The webinars that are coming up will help you out  ;-)Best,

  • Janemcgo

    Reply Reply May 2, 2012

    Just wondering…everything I’ve been reading seems to indicate that over optimization “on site or on page” is something we should all stop doing.  Your SEO plug-in is geared towards on page optimization, so are you still standing behind it? 
    I’ve even had good marketers such as Harlan Kilstein, etc. saying DON’T use the SEO plug-ins.  Just wondering what your real feel is on this now with the Penguin update?

    •  @Janemcgo 
      Hey Jane,
      Yea, actually I do and at the same time I fully agree with Harlan Kilstein and have NEVER recomended a similar plugin until I released my own. Too many “kind of” similar plugins go overboard at the click of a button…
      Example: Push this button and your keywords are bold, inserted and plastered across your post.
      Our plugin is not automation per say but rather systemization and the user must make the changes. We don’t include stuff like keyword density as that is not what users should focus on. Instead, PBSEO helps users with unique content creation via my youtube content method that I have been advocating for about 15 months now.
      Our plugin also makes it easy to grab and insert those videos along with images, certainly that is not over optimization and we also provide related keywords and suggested keywords to include.
      All in all our plugin is kind of different than others on the market  ;-)Best,

  • WorkingWithBurt

    Reply Reply May 3, 2012

    Brian,  It’s refreshing to hear….stop looking for those Super Niches…
    Go big and get something done!
    Stop spending hours, days, and months looking for the HOLY Grail…
    Anyone going into any of the those big niches you mention can easily make money if they will apply what you teach and STICK to it!
    Thanks fro the reminder!

  • johnnaismith

    Reply Reply May 3, 2012

    Brian, in the first paragraph of this post you mentioned the basis of ranking: “adding value to the web”.
    There are lot of people whinging about ‘Penguin’ and it’s effects… surely these are the people that have not listened to the real SEO experts that have always taught “adding value to the web” as the basis of getting ranked. Good content is what Google want to see, as do our customers.
    Looking forward to your 300 webinar series and learning from you how to choose a niche, and using Push Button SEO to drive towards “going big”. I’m a senior newbie ready to do the work to prosper online.
    See you on the webinar which will be Friday morning here in Melbourne Australia. 

    •  @johnnaismith 
      Webinar happening in mere minutes, I will be looking for you tonight!

  • NickJohnson

    Reply Reply May 3, 2012

    Hi Brian,
    I tried going small – ranked number one for the keyword in what appeared a popular market – over 2,500 searches a month. BUT ( how can I make that bigger)  I know BIG BUTT , I have since found out  the people doing the searches were under 15 with no disposable income…..
    The big point –  check the demographics of the market  if searches don’t have money of their own they can’t spend it even if the item is only $5.
    Tank Johnson

    •  @NickJohnson 
      Very, very good point. I always ask myself, does my demographic have a credit card handy.
      Thanks for sharing your insight.

  • Irishman

    Reply Reply May 3, 2012

    Great blog Brian, glad that you expanded on the topic. I do have a couple questions after reading it but posted my questions on the forum instead at http://marketingeasystreet.com/community/f32/domain-name-authoritative-site-1558/#post8990
    John aka Irishman

    •  @Irishman 
      Thanks for the heads up John, left you a comment on the forum.

  • ChicagoSEO

    Reply Reply May 5, 2012

    The new sites that I have built over the past year are sites that have BIG traffic potential. It will take more time, but I think BIG is the way to go.

  • richescorner

    Reply Reply May 9, 2012

    I like the concept of having a super niche.  These large niches always have sub-niches that you can break down into different categories on a blog.  That way you can diversify you various income streams by topic and build up several authority pages under one site.

  • TungSeng

    Reply Reply September 5, 2012

    I like your ideas about above topics. Your Post covers most of all the points related to the topic.For information Transportation services please visit at Jasico website.

  • Paul Warner

    Reply Reply February 3, 2014

    Good post and good advice although I am one of those who does not like following the crowd. I know it is the way in this country that somebody finds a way to success and then everybody and their brother has got to jump on it. Makes me sick that every time an example is used to show that something works, dog training and diet is used. I like originality aaah but I like money too.

    • Brian G. Johnson

      Reply Reply February 4, 2014


      I would say that were peas in a pod then, I rock to the beat of my own drummer too!



  • Chris

    Reply Reply February 3, 2014

    I’ve got a dog training site with a few posts, but can’t seem to drive much traffic. I will try using some of your suggestions and see what happens.

    • Brian G. Johnson

      Reply Reply February 4, 2014


      Excellent, think about where your potential site visitors maybe (hint, YouTube, Facebok, Twitter) and market your sites content to these social sites.

      This can improve rankings and also drive substantial traffic overtime.


  • patty

    Reply Reply February 4, 2014

    Brian, I’m curious: does the list of you gave of “mega niches” still apply? (The article was originally written in 2012). Are there any you’d add or subtract?

    • Brian G. Johnson

      Reply Reply February 4, 2014

      Hello Patty,

      These are all big money niche markets that have driven sales for years and will continue to do so. Often people get hung up on the timeliness of internet marketing strategies and tactics, feeling that somethings may no longer work.

      However, in this case (and in many cases) this post is still very much relevant in 2014.

      Thanks for the question!


  • Janice

    Reply Reply February 4, 2014

    Hey Brian,

    Enjoyed your post..Good info. However I always say
    start small and go up from there.. It’s like taking
    baby steps and work up to your goals..just sayin!:)

    I always enjoy hearing from you..

    • Brian G. Johnson

      Reply Reply February 4, 2014


      Indeed, small baby steps can have a big impact overtime, even in a very competitive niche market. Have a great day!

  • Daryl

    Reply Reply February 5, 2014

    Hi Brian,

    I have been involved with you for over 18 months. You taught me how to write
    and publish an ebook. At this point I have published 3. The first was a
    fiction book that I needed to write. It had been on my mind for about
    10 years. It didn’t do to well, but,eh, I wrote and published it.


    This gave me a lot of confidence.

    The other 2 are non -fiction and I am averaging about $90 – $100 per month.
    What a thrill it was when I received the first payment into my account.
    I use the kindle ritual program. As we speak I am waiting to get
    a cover done from Fiverr to publish my 4th book, also a non-fiction,
    which I outsourced.

    Eighteen months ago I didn’t even know what outsourcing was, now I am using it.Wow.
    I have a lot to learn but the more you do it the more efficient you become.
    I don’t have a lot of time to do this I figure about 5-10 hours per week.
    My goal this year 2014 is to have published 10 books. I know some will
    do OK some will flop and then you get lucky and you publish a ‘bolter’.

    Here’s hoping this year I produce a bolter, but eh, if I can get
    $500 -$1000 per month from this, that’s more than I was
    getting before.

    Love ya work Brian.

    • Brian G. Johnson

      Reply Reply February 5, 2014


      Great to hear back from you! Kindle is perhaps one of the
      most powerful methods for generating traffic, earnings and results
      Daryl and you got yours!

      I’m excited to hear about your journey in 2014, keep going!

      Thanks for the great feedback!


  • Graham in UK

    Reply Reply February 5, 2014

    Hi Brian
    Now you tell me!
    I’ve been providing unique, good content on my site for the last 4 years, been giving help and support to my list of subscribers but have not had much in the way of financial reward. Should I turn my html site into a blog to go for more traffic?
    German Shepherd Dogs-Don’t You Just Love Them!

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